How to Get Paid to do Google Search
Did you know that you can work indirectly for Google/Microsoft and make thousands of dollars per month? Did you know that Google/Microsoft hires thousands of independent contractors from all over the world to help refine their search results?
First things first, the TERMINOLOGY.
These unsung heroes of Google/Microsoft are known by different names.
- Search Engine Evaluator
- Search Quality Raters
- Web Content Evaluators
- Web Search Evaluators
- Internet Analysts
- Internet Assessors
- Personalized Internet Assessors
- Internet Safety Evaluators
- Google Raters
- Raters
Google likes to simply call them raters and for the sake of brevity, let’s just call them raters in this article.
WHO ARE THESE GOOGLE RATERS?
Google Raters aka Search Engine Evaluators evaluates search results – mostly web-pages, videos, images, maps, etc and see how helpful/useful they are to the queries issued by the user and rate them as per a set of given parameters outlined in the General Guidelines.
General Guidelines is the Bible for raters, it is the gospel with which they got to live with. It is a 176-page pdf file that each rater will have to peruse, use it to pass the qualification test, and then reference it daily to evaluate the tasks after hitting production.
Initial Requirements
To be a search engine evaluator aka rater, here are the initial checklists
- You must be fluent in written and verbal English ( or any language in which this position is available in your country.
- You must be living in your country for the last 5 consecutive years.
- You must own and use a smartphone.
- The majority of the task types will require both a desktop/laptop and a smartphone.
- Gmail must be your primary email account.
- Active daily user of Gmail and other forms of social media.
- You must have familiarity with current and historical business, media, sport, news, social media, and cultural affairs.
- Access to and use of a broadband internet connection and associated computer and software to perform the work, all provided at your own expense.
- Experience in the use of web browsers to navigate and interact with a variety of online content.
- Payoneer account – a must to receive payments.
BEST COMPANIES FOR GOOGLE RATER JOBS:
- Appen
- Lionbridge
- Raterlabs
- iSoftstone
Here is a brief account of the companies that hire raters.
1. APPEN CONNECT
Appen Connect is a company based in Pleasanton, California. It was previously known as Leapforce before its acquisition by Appen in late 2017. It has since been re-branded as Appen Connect.
Apart from evaluator positions they hire for multiple projects like – social media evaluation, surveys, smart speakers project, transcription, and so on.
But their main and oldest project is the evaluator/rater project.
Please don’t confuse Appen Connect with Appen – which is the parent company of Appen Connect formerly called as Leapforce. If you want to work as an evaluator/rater, you should be signing up with Appen Connect and not with Appen.
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2. RATERLABS
Raterlabs was a sister company of Leapforce before its acquisition by Appen. It was specifically created by Leapforce for Americans.
With the acquisition of Leapforce, Raterlabs too is now part of the greater Appen family.
Please note that this company offers jobs only for Americans. They exclusively hire Americans as part-time employees.
3. LIONBRIDGE
Lionbridge is an MNC based in Waltham, Massachusetts that has 6000+ employees and hires thousands of independent contractors from all over the world.
They hire for various positions including the evaluator positions.
4. ISOFTSTONE (TEEMWORK.AI)
This is another well -known company based in China. Their US offices are located in New York, Waltham, MA and also in Kirkland, WA.
They have over 6000+ employees and hires thousands of independent contractors from around the world.
Please note that they have been re-branded themselves as Teemwork.AI as is visible from the sign up page above.
Their primary client is Microsoft and they hire for web search evaluation positions and online ads evaluation position as well.
You can sign up HERE.
HOW TO BECOME A GOOGLE RATER?
- The first step to becoming a search engine evaluator is applying at one of these four companies:
- I would highly recommend you to apply for all four search engine evaluator companies and go with the one that responds the fastest.
- Take their qualification test (more on that later).
- Create a Payoneer account.
Note: You can’t work as an evaluator for Appen or Raterlabs or Lionbridge at the same time. It is because the client of all the three companies is Google. However, one can work for one of the above three companies (Appen/Raterlabs/Lionbridge) and iSoftstone at the same time. It is because iSoftstone’s client is Microsoft.
- And, then finally sign the paper works.
HOW TO QUALIFY FOR THE RATER TEST?
To work as an evaluator, you need to pass a tough qualification test.
In this article, I will only be talking about the qualification test for Appen, Raterlabs, and Lionbridge. It is because the qualification test is the same for all the three companies mentioned above.
I won’t be talking about iSoftstone’s qualification test.
So the qualification test consists of three parts:
- Theoretical Test – It consists of 32 multiple choice questions taken directly from the General Guidelines.
- Practical Test I – This is called the Page Quality test and it comes from the first part of the General Guidelines pdf.
- Practical Test II – This is called the Needs Met test and it comes from the second part of the pdf.
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